From Eduardo and Mark’s story to Sex on the Moon, Author Mezrich is Spellbinding
I had the great fortune to meet some of the world’s social marketing thought leaders at IMS ’11 Boston. One of those was Ben Mezrich, a true raconteur and author of the book The Accidental Billionaires which formed the basis for the movie, The Social Network. Mezrich, unlike the other presenters who used all kinds …