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Launching a New Year with a Great Personal Brand

Sunday our minister referenced that breathtaking financial company ad where the woman climbs a summit and a gigantic panorama unfolds in front of her. His sermon analogy was that the year 2012 lies before each of us as a panaroma right now. With that in mind, this is the year to create or work on

Layers of relationship all fresh so far with online friendlie, Mel

The following is a guest post by SoloPR weekly twitter chat colleague, Judy Gombita. A Canadian Public Relations professional, she is also this blog’s first international guest blogger. Many people had primary or secondary school teachers who left an indelible mark and provided unique life lessons; I was blessed to have several such guiding lights as I

Six advertising tips for small business owners

My friend Sandy Ratliff understands small business. Sandy’s a star marketer at the Virginia Department of Business Assistance and travels all around her state sharing her wealth of knowledge with small business owners. Here’s how she describes what she does. “I primarily focus on helping individuals launch and expand business within my 25 county service area of

A PR pro’s first impressions of Google+

When my first invitation arrived for Google+ I was deliberately unplugging and connecting with family over the 4th of July weekend. That delayed me a few days in starting until the second invitation arrived. After just a couple of play dates (yes, that’s what it feels like)  in the Google+ sandbox here are a few