Effective Communications Strategies: Defining Audience Value
“Delivering brand value is the key to brand loyalty.”
brand
5 Rules of Engagement for Professional Athletes Using Social Media
Personal branding tips for sports pro’s and other savvy and social media conscious professionals.
Find Your Story and Develop Your PR Brand
Editor’s Note: This post is by guest blogger and friend, Cathy Rodgers of 7wavesmarketing. Everywhere I look, it seems the same message is being told: “invest in content,” “know who you are trying to reach,” and “the story is important.” Telling the story of what goes on behind the front door of a business is …
Flip-flops, Pink Toenails and the Nike Swoosh
Each spring I can hardly wait for the day when I get to peel the heavy, leather shoes off my feet and toss them in the back of the closet. It’s officially spring when I don a pair of flip-flops, wriggle my toes and feel the air rush through them. This season I selected a …