One of my favorite stories is the African proverb that goes like this:
“In Africa every morning a gazelle awakens knowing that it must outrun the fastest lion if it wants to stay alive. Every morning a lion wakes up knowing that it must run faster than the slowest gazelle or it will starve to death.
It makes no difference whether you are a lion or a gazelle: When the sun comes up, you had better be running. ”
I thought of this story as I arose shortly after 5 this morning and headed upstairs to my home office. Now that I am an entrepreneur I identify with the gazelle more than ever. I was at work long before the sun came up. This morning I had a call and brainstorming session with a fellow Cornell alum in Philadelphia (whom I “met” on LinkedIn) and became twitter friends with his partner, yet another Cornell colleague, in Sacramento. It’s amazing how spending time on a hill in Ithaca, New York (even though we were in different class years) draws people together. They are working on a time billing system for prosumers targeting small law firms. It was an interesting synergy because I have experience working at a law firm as a marketing director.
The gazelle in me who has a vision for a successful PR/Marketing enterprise is off and running, energized today by people with a shared experience from “far above Cayuga’s waters.”
Follow me on twitter @MarketingMel.